Digital Marketing News

Learn about latest trends, launches & company news.

Benefits of agile marketing
August 22, 2017

Understanding the benefits of agile marketing

In our last blog we focused on the values of agile marketing, and in this post we’ll explain how these values translate into benefits for yourself and your company. Agile marketing guru Jim Ewel touches on four of those main benefits. Benefits of agile marketing…

Agile marketing
July 22, 2017

What agile marketing can do for your business

Being adaptive, collaborative and iterative are necessary skills for any marketing person or company when we live in a world where Google can pull the rug out from us at a moment’s notice. These are the basic characteristics that form the foundation of agile marketing,…

Keyword targeting
June 22, 2017

The power of keyword targeting

Is keyword targeting better than audience targeting? That’s the question Kirk Williams, owner of ZATO, a PPC Marketing agency and someone who’s been involved in paid search since 2010, will try and answer and sway you in the direction that keyword targeting offers better results….

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November 1, 2016

Making the Most out of Facebook Ads

Social media marketing is an obscure place. It’s full of technical jargon that can intimidate newcomers to the field, and what’s worse, has an undeserved reputation for not generating quality returns on investment (ROI). This is particularly true of businesses that manage their own social…

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October 3, 2016

Pruning for Rankings

Quality and Relevance These days, there are a lot of different tactics for getting your website pages ranked well on major search engines. Everything from citation building to responsive design to social media campaigns is cited by someone, somewhere, as a means towards making your…

Mobile SEO
September 7, 2016

The Growing Importance of Mobile SEO

In our increasingly interconnected world, online marketing is becoming less of a luxury and more of a necessity for businesses looking to grow and expand. As mobile smartphones and tablets become more and more popular, your customers and clients are doing research, reading product reviews,…

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June 19, 2016

Understanding SEO: Building Citations

When it comes to effective SEO, building citations is one of the most critical elements involved in earning better rankings in the major search engines. Unfortunately, they’re also one of the most misunderstood. At their core, citations are when directories and websites across the internet…

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June 14, 2016

Impression Media Launches

Web3 is always happy to help other creatives with bringing their talents to others. A boutique design firm focusing on print design, Impression Media came to us to help elevate their online positioning. We brought all our design skills to bear on this beautiful new…

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May 31, 2016

New Website Update

A few months back we brought you news that Web3 had started work on a brand new website, and we’re pleased to report that things are coming along well. We’re refreshing our look and our brand and we’re stoked to be able to show off…